Logo - Full (Color)
Skip to content

Measure and optimize marketing investments with strategic reporting

Get the data you need to understand your customers and boost marketing ROI.

See what's working with campaign journey reports

Guess less with actionable data

Marketers are under increasing pressure to show ROI. This can be difficult if you don't have the right tools. 

With actionable customer data, you can provide customized experiences that convert at higher rates, with better ROI. Our reporting tools will help you prove your value, optimize your marketing efforts, and make better budgeting decisions.

See impressions, clicks, contacts, customers, amount spent

See the results of your hard work

Keep track of your efforts, and prove the progress you're making toward achieving your goals.

We've made it easy to track the performance of your campaigns. Our tools offer real-time reporting and customizable dashboards that allow you to see the results of your work.

Custom views and session reporting

Make data-driven decisions

The success of your marketing efforts depends on the data you use to inform them. 

Our web traffic analytics and campaign reporting offer data-based insights that help you make informed decisions about your marketing strategy.

Customer Journey Analytics: View-to-lead qualification graph showing form views, form submissions, and lead totals

Connect customer interactions to revenue

Enhance your marketing strategy and customer experience by understanding the impact of each interaction along the customer journey.

Our customer journey analytics and attribution reporting tools can help you optimize customer interactions that increase your revenue.

Marketing Hub - Powerful analytics that are easy to use

Turn HubSpot into the source of truth for all your data and get powerful, comprehensive analytics reports. Discover how to create better digital experiences that engage and convert prospects into customers, saving you time and improving your business results.

Discover how HubSpot customers are turning data insights into revenue


Disrupting the Moving Industry - Handled

Discover how Handled put customers and data at the heart of their strategy and scaled from 0 to 121 Locations in 18 months with the help of HubSpot.


A Data-Empowered Business Model - Sola Salon Studios

Learn how Sola Salon Studios used data insights from Marketing Hub to empower their community of over 17,000 independent beauty professionals.


Connecting teams and data to grow better - ViSenze

See how ViSenze implemented HubSpot to get a complete view of the ROI of their marketing initiatives.

Related resources

Revenue Attribution Reporting Knowledge Base Article

Explore HubSpot’s multi-touch revenue attribution reporting capabilities. Head over to the knowledge base and dig in.

Journey Analytics Reporting Knowledge Base Article

Optimize marketing efforts more easily and effectively with Marketing Hub's customer journey analytics reporting tool.

Webinar: Develop a Data-Driven Strategy

Learn how advanced marketing reporting can help prioritize your most impactful marketing strategies.

Marketing Hub: Ready to improve your Marketing strategy?

Leave the guesswork behind and start making decisions based on actual customer data. Learn about Marketing Hub’s analytics and reporting capabilities.

Explore other use cases

Drive revenue with high-quality leads

Find out how companies like yours connect their data to seamlessly attract qualified leads, convert them into customers, and drive revenue.

Find and engage sales prospects

Learn how sales teams are forming stronger connections, booking more appointments, and building pipelines in less time and with much less pain.

Create campaigns efficiently with automation, and AI

Manage campaigns and nurture leads with marketing automation that helps your teams work more efficiently as you grow.